Thursday, November 28, 2019

Academic Paper Written for Any Student

Academic Paper Written for Any Student Academic Paper Help From Professionals The end of term is approaching and you are stuck with numerous writing assignments. You are willing to deal with all of them, but there is not enough time. You are not a robot who can work all day and all night long week after week. You want to enjoy every single moment of youth, spend some time with family or friends, go to the movies, hang out, or relish the chance to travel around the country, etc. But you are stuck with an academic paper. What can you do? You can place an order for academic papers on . Our company is well-known for high quality writing services. Professional writers help students from all over the world and are ready to give you a hand. You can order papers in various academic disciplines, including: Math; Physics; Biology; Chemistry; English Grammar; Literature; History; Politics; Philosophy; Law; Economics, etc. We have professional writers in all these subjects and even more. In order to have an academic paper done, all our clients are required to place an order online, providing all details on assignment. It is important to mention an exact topic, a number of pages, and deadline when to finish academic essay. Our manager will pick the most suitable writer for you who will be capable to deal with an assignment. Teachers expect to see your academic paper with profound ideas. This means that thorough research should be conducted. It’s high time to ask a professional writer for help and support. Be sure to get the best service as we work only with experienced writers who hold a Master’s degree or a PhD in a respective subject. They are skillful and have perfect language command to write academic papers in the stated time frames. All writers are native speakers from the USA whose knowledge of the English language had been tested prior they were offered a job. Place an order now and have it delivered before deadline. We guarantee high quality services and reasonable prices. Save Time and Let Professionals Deal With Tasks Academic papers usually take a lot of time, as you have to spend hours surfing the Internet or searching for the right book at a library. But it is impossible when you have loads of other tasks and projects, a part-time job, etc. It order to deal with everything on time and have excellent grades in all subjects you should set a list of priorities and decide what assignments can be done for you. You can get academic paper help from our professional writers. They can deal with the following types of tasks: essay writing; research paper; creative writing; book/movie review; thesis; dissertation; term paper; course paper, etc. We also provide reviews and can edit your essay in case you have some doubts. Place an order for academic essay on our website. It is required to provide detailed information on the paper. Our writers should know the topic, the exact number of pages and sources that should be used. Apart from this, don’t forget to indicate the deadline. What is more, every customer can attach additional materials that might be used to conduct thorough and profound research. The more details we have, the quicker our writers write academic papers. Speaking of confidentiality, we guarantee that all personal information stays within our company. doesn’t pass any information to third parties and takes care of customer’s comfort. Get extra help and impress everyone with your work. Believe us, you will not be left unnoticed, and teachers will be quite impressed. Thus, you will gain respect and the status of an A student in all subjects. Once you decide to use our services and become our regular customer, you will get a discount and enjoy some other perks. Take a chance and do not waste time on useless things. Life is not about swatting but fighting for your projects and fulfillment of your dreams. We are ready to do the work for you for reasonable prices. Ask us for help and you will get the best service possible.

Sunday, November 24, 2019

59 Essays - Creative Works, Literature, Novels, Free Essays

59 Essays - Creative Works, Literature, Novels, Free Essays Huckleberry Finn: Controversy Paper Huckleberry Finn: Controversy Paper Huckleberry Finn sets each reader back in a time when we as humans where inhuman. All the faults of the world was just beginning to show through and some of the right was being shifted to the side. Just as in Huck Finn, we are reminded of the race relations that we all still face. Mark Twain does his best to show the reader the love for one another and the as people and the compassion we all have hidden inside of us. Ralph Ellison said, "The Negro looks at the white man and finds it difficult to believe that the "grays"-a Negro term for white people- can be so absurdly self-deluded over the true interrelatedness of blackness and whiteness". What are we too think of when we hear this? In Huckleberry Finn, Mark Twain brings out the obvious interrelatedness that we all share with each other. This book is in the hands of many intelligent readers and it should not be underestimated by the power that it may hold. Although, it must hold to its meaning, we can not allow it to steer us to the wrong's of the world today. Shelly Fishkin suggests Mark Twain has "obscured" the African American roots when writing Huck Finn. Jim, as suggested by Fishkin, has been plagued with a dialect that should not be represented by the African American race during that time. The question is raised by Fishkin as to if Huck Finn was black? This in turn would take away from the whole basic outcome of the moral lesson that we are all so desperately wanting to hear about. I found it almost appalling to see how one author could so easily turn the goodness of a young white boy and basically call it a lie in the eyes of Mark Twain. It is up to us as the reader to close our eyes and open our minds to the whole heartedness of a man kind. English

Thursday, November 21, 2019

Review the Files for Three Scenarios and Advise the Crown Prosecutor Essay

Review the Files for Three Scenarios and Advise the Crown Prosecutor Supervising Your Training - Essay Example Notably, this has significant impacts on his credibility and would greatly influence any decision for prosecution. In this scenario, it is also worth noting that the suspect’s divorce case has direct implications on his attitude towards the case. This should be put in consideration because to a great extent, it could have probably influenced the decision that he made with respect to committing the crime. Also worth mentioning is the fact that the suspect had been drinking. In this regard, alcohol and relative drinks have negative implications on the decision making capacity of an individual. Influence of alcohol undermines objective decision making and can make an individual to indulge in activities without understanding the implications for this. The suspect’s decision to settle the case out of court also has direct impacts on decision making in this respect. This implies that he has already assumed criminal responsibility and understands the legal implications of his actions. On the level of public interest, there are various factors that need to be considered and analyzed accordingly. Legal provisions at this point assert that although out of court settlements have been made, factors pertaining to the criminal record of the offender as well as the seriousness of the offence can inform prosecution. According to research, there are certain facts whose presence in the scenario increases the likelihood of the suspect being convicted (Howell, 2011, p. 51). As aforementioned, the suspect has committed the same offence for the second time. The previous offence regarding smashing of an office window had similar facts as this one. Seemingly, it also occurred after an argument with the contractor and involved smashing of a glass window using a stone. Although he has already footed the current damages, this trend implies that he is likely to repeat the crime in future. Put differently, the criminal behavior of Nathan is likely to be repeated in future. Th e sentence for the offence is three months imprisonment and or a level 4 fine. Notably, this sentence is not significant as compared to the sentences of other criminal offences such as assault. However, this offence involved a threat of violence. Presumably, the suspect could have used the stone to cause more harm to the victim, her children or the victim’s property. Further, the fact that this offence was committed in the close proximity of two children increases its likelihood for prosecution. From a legal standpoint, children are protected by the law and committing an offence within their proximity should be avoided at all costs. Conversely, there are factors whose presence in the scenario reduces likelihood for conviction. To begin with, Nathan has exhibited compliance with regard to out of court settlement. He has already affirmed that he indeed committed an offence and has taken practical steps to pay for the relative damages. Basing on the preceding analysis, Nathan sh ould be prosecuted for the criminal offence. He has committed an offence with similar facts for the second time, did this in the proximity of the children and was under the influence of alcohol. Arguably, he exhibits a significant level of irresponsible behaviour and basing on his criminal record, he is likely to r

Wednesday, November 20, 2019

Methods And Toolbox For Historical Studies Essay

Methods And Toolbox For Historical Studies - Essay Example Non-written sources contain articles like maps, artifacts, genetic and statistical data. (Williams, 56) The social significance of a historical inquiry rests on configuring the future based on past ideas, and events. Further, Historians are found to make the continuous revision on describing the past events in the light of contemporary ideas. (Williams, 114) In the light of the above context, it is found that history  is more popular and accepted when it is more relevant to the society and presented from a neutral point of view. The historical documentation is a process, which takes into account primary and secondary sources. In regards to the treatment given to the Jews at the time of the Second World War, both Primary and Secondary sources are mentioned. In the case of Primary sources, the Wannsee Protocol written by Adolf Eichmann in 1942 states that Jews were utilized for the purpose of labor in a quest for allocating the huge numbers. It further states that the protocol hinted at subjecting the Jews to heavy human labor like the building of roads. It aimed at a reduction in the numbers owing to the natural effect of inhuman labor. Eichmann further states that the Jews who would succumb to the heavy workloads and inhuman treatment will be granted â€Å"suitable treatment†. To this end, the secondary source a book written by Michael Shermer and Alex Grobman, Denying History argues on the second point presented by Eichmann. They argue stating that the Jews were deported to the East for subjecting th em to inhuman labor. They further state that Eichmann’s statement of â€Å"suitable treatment† certainly signifies assassination of the Jews. They argue stating that Jews who would succumb to the inhuman labor and given â€Å"suitable treatment† justly signifies a chance of Jewish survival and revival.

Monday, November 18, 2019

Quantum and Thermochemical Structure lap report Assignment

Quantum and Thermochemical Structure lap report - Assignment Example Because of the difficulty of maintaining clean metal surfaces under vacuum, quantitative measurements of the photoelectric effect could not be made for many decades. However, as technology improved, it became evident that the energy of ejected electrons was not related to the intensity of the light waves used, and also that below a certain light frequency - for a given material - no electrons at all could be ejected. Eventually it became possible to determine the relationship between the kinetic energy of the ejected electrons and the frequency of light used to eject them, and this was one of the major factors leading to the development of the quantum model. The kinetic energy of photoelectrons (E) can be measured by determining the voltage required to just stop the ejection of electrons (V) and multiplying this by the charge on an electron (e). Equation 1: V (J C–1) x e (1.602 x 10–19 C) = E (J) Experimentally, the dependence of E on frequency turned out to be: Equatio n 2: E (J) + k1 (J) = k2 (Js) x ? (s–1) Where k1 was different for every metal and k2 was exactly the same for every metal. What’s more, k2 was exactly the same as a ‘fudge factor’ that had been introduced into a theory developed a few years earlier to explain a completely different phenomenon. In this experiment you will carry out solo measurements to determine k1 and k2. Unlike early 20th century researchers, you will not need to spend several years constructing your apparatus from scratch, but will use a demonstration apparatus designed to measure the stopping voltage of electrons ejected from Cs3Sb in a vacuum. Experimental: The EP-05 photoelectric effect apparatus was used to measure the stopping voltage of light at 8 different wavelengths. A modified spectrometer was used t o provide UV-visible light. The wavelengths tested were 400 nm, 425 nm, 450 nm, 475 nm, 500 nm, 525 nm, 550 nm, and 575 nm. The photoelectric apparatus was set up such that the ap erture in front of the photodiode was positioned near the light source. The dials with labels â€Å"zero† and â€Å"voltage† was set to minimum before the shutter was closed. The plotting was initiated using the Lab View window. The voltage dial was set to maximum while the other dial was turned until nanoampere readings reached zero. The voltage dial was set back to minimum before the shutter was opened to increase the nanoampere reading to 10. The voltage dial was maximized once again to recheck that the â€Å"zero† dial was adjusted properly. Once everything was set, the stopping voltage was minimized and the plotting of nanoamperes versus stopping voltage was reset and started at the Lab View window. The output current in nanoamperes were determined by slowly turning the voltage dial. The measured current was recorded and then plotted according to its stopping voltage reading. The measurement is ended when the critical value for stopping voltage where there is minimal change in nanoamperes with respect to voltage is achieved. The whole procedure was done for each of the 8 chosen wavelengths. Results: The experiment was done properly and all the needed data were acquired. The numerical values obtained from the use of the apparatus can be found at the attached document. The plot of the graph and the summary of the derived values are the following: Figure1. Compiled plots for output current versus stopping

Friday, November 15, 2019

Uses of Religion in Advertising

Uses of Religion in Advertising The way the message is presented, both pictorially and verbally, has a significant effect on the processing of the advertisement. However, it is acknowledged that attitude depend not only on the physical stimuli but also on the stimulis relation to the surrounding field and a whole range of factors within the individual, including the cultural background, experience, personality/cognitive style, values, expectations, and the context in which something is perceived (De Mooij, 2009; Usunier Lee, 2005). Due to this, its widely agreed that when an audience encounters an advertisement, the reaction to it depends on the meaning they assign to it, which in turn depends on characteristics of both the advertisement and the members of the audience (Veloutsou Ahmed, 2006). Advertisers need to understand their audience before encoding messages so that they are credible and generate positive responses. Otherwise the perception may be negative, disbelief or rejection. To ensure that a stimulus produces favorable response, advertisers have to analyze where attitudes stem from and what influences attitude. Positive attitude could result in positive response to a particular advertising stimulus and positive attitude toward the advertisement. This positive attitude could influence purchase intentions (Severn et al., 1990) and even lead to the audiences brand choice without examination of beliefs on specific attributes, because it allows for the retrieval of an overall evaluation with minimal processing (Dotson and Hyatt, 2000). Evidence suggests that advertisements are processed subjectively by individuals, on the basis of the group membership (Leach Liu, 1998). Cultural groups differ in their values, attitudes and prejudices they possess, and thus each group will read the advertisement distinctly and develop its own shared reactions, interpretations and meanings of the advertisement (Leach Liu, 1998). In a cognitively diverse world, a message that is sent is not necessarily the message that is received. Advertising could be more effective when it provides information and uses language that is consistent with the preferences of the audience, because customized advertisements may be more successful than generic one-size-fits-all (LaBarbera, 1998). Values guide and determine attitudes and behavior, which are the core of culture. Advertising reflects and influences cultural values. Therefore, advertising appeals that depict value orientations consistent with the intended audience is likely to be more persuasive than advertisements that depict inconsistent value (Leach Liu, 1998), a fact that advertisers should take into account when creating their messages. Advertisers use cues, such as culturally similar actors, shared cultural symbols and preferred language to produce the intended meaning, in the hope that the cues will be decoded by the audience (Veloutsou Ahmed, 2006). In the following sections the role of religion, as a factor that influences both the advertisement execution and attitude formation will be reviewed. Religion and Advertising Religion as an institution significantly influence on peoples attitudes, values and behaviors (Arnould, Price, Zikhan, 2004) at both the individual and societal levels. According to Peterson and Roy (1985), religion provides a source of meaning and purpose for people; it makes life understandable and interpretable. Religion fosters established practices and provides a series of tools and techniques for social behavior (Hawkins et al.,1980; Schiffman and Kanuk, 1991) therefore, religion and its associated values and practices often play a pivotal role in influencing peoples everyday life. This role is activated and executed through rituals and symbols. Rituals and symbols are focal elements in transferring religious courses and meanings to people which consequently shapes their values, beliefs, and behaviors. Religious self-identity, formed as a result of the internalization of the role expectations offered by the religion, suggests the potential influence of religiosity on ones beha vior and consequently what is considered right or wrong in that perspective (Vitell et. al, 2005). Moral values of right and wrong define what is allowed and forbidden for marketing and consumption and how this marketing strategy should take place. Hirschman (1983) points out that religious denominational affiliation may be viewed as cognitive systems. A cognitive system is a set of beliefs, values, expectations and behaviors that are shared by members of a group (Berger, 1961; Gurvitch, 1971; Merton, 1937). This perspective suggests that members of a particular religion may possess common cognitive systems, which may influence that groups behaviour (Hirschman, 1983). In a series of studies, Hirschman (1981, 1982, 1983) found that religious affiliation had an influence on novelty seeking, information search and a number of consumption processes such as choice of entertainment, transportation and family pets. Hirschman (1983) concluded that few other variables have exhibited the range and depth of explanatory power offered by religious affiliation (Esso Dibb, 2004). Even though attitudes and behaviors are directly influenced by at least religion-rooted aspects of culture, religions impact on consumption-related behaviour have been only very modestly studied in the marketing literature (Mokhlis, 2009). According to Hirschman (1983) there are three possible reasons for this shortfall. The first reason for the slow development of literature in this area is the possibility that consumer researchers are unaware of the possible links between religion and consumption patterns. The second reason is a perceived prejudice against religion within the research community; once being a taboo subject and too sensitive to be submitted for investigation (i.e. the potential for inadvertent offence and the legal protection afforded freedom of religion). Finally, she claims that religion is everywhere in our life and therefore may have been overlooked by researchers as an obvious variable for investigation in the field. Although Hirschman made this assertion some y ears ago, it is still true today. To date, few studies have investigated religion as a predictor of attitudes toward advertisement. Existing studies on advertising and religion mainly examined the influence of religion on attitude toward advertising of controversial products (De Run, Butt, Fam, Jong, 2010; Fam Grohs, 2007; Fam Waller, 2003; Fam, Waller, Erdogan, 2004; Michell Al-Mossawi, 1995). However, a review of the pertinent literature showed that most of these studies observed this influence from the point of marketing communications. Examining whether religion and intensity of religious belief has an effect on the attitudes towards the advertising of controversial products, Fam, et al. (2004) found a significant difference between the four controversial product groups (gender/sex related products, social/political groups, health and care products, and addictive products) and the four religious groups (Buddhism, Christianity, Islam and non-religious believers). Their results revealed that Muslims found the advertising of gender/sex related products, social/political groups, and health and care products most offensive relative to the other three religions. In addition, the religiously devout respondents were more likely to find advertising of gender/sex related products, health and care products, and addictive products more offensive than the less devout followers (Fam, et al., 2004). Second area of research in the field of advertising and religion has primarily focused on the presence of religious values in advertisements(Al-Olayan Karande, 2000; Kalliny, 2008). For example, in a cross cultural content analysis of magazine advertisements in the U.S. and Arab countries, Al-Olayan and Karande (2000) found that in Arab advertisements women tended to be portrayed in advertisements in which their presence was related to the advertised product. This was indicated to be in compliance with accepted Muslim religious tenants (Henley Jr, Philhours, Ranganathan, Bush, 2009). In another research to investigate the impact of religious differences on advertising execution in Arab world Kalliny (2008) found that there were major differences among the Arab countries where Egypt and Lebanon were found to depict women who are dressed less modestly than Saudi Arabia and U.A.E. Developing alongside the literature focusing on the two above-mentioned of the research area is another cluster of studies that explores the consumers reactions to ads containing religious cues or symbols (Dotson Hyatt, 2000; Henley Jr, et al., 2009; Lumpkins, 2007; Taylor, Halstead, Haynes, 2010). These studies tried to shed the light on the advertisement processing through measuring  Taylor and his colleagues research examined consumer reactions to the use of a Christian religious symbol (the Christian fish symbol: Ichthus) in advertising by running two experiments. Their controversial findings revealed that consumers have varied reactions to Christian messages in the secular marketplace and that responses depend on their religiosity levels. The results of their follow-up field experiment with adult consumers indicated a significant Christian symbol by evangelical religiosity interaction on perceived quality and purchase intentions such that the Christian symbol enhanced consum er evaluations and the effects were stronger as evangelical religiosity increased. They have also found that consumer source perceptions of the marketer in terms of attitude similarity, trustworthiness, expertise, and skepticism mediated these interaction effects. But their second study which was a lab experiment conducted with young adults revealed an unusual backlash effect of the Christian symbol on purchase intentions for some consumers and contrasting mediation results (Taylor, et al., 2010). In another study to investigate consumers responses to ads with religious cues Henley et. al (2009) examined the effects of Christian cues or symbols on relevant and irrelevant symbol product ad evaluations. The study indicates that religiosity of the respondent has a significant moderating impact on the evaluation of an ad (Aad, Ab, and PI) that has a relevant Christian symbol Moreover, and possibly most significantly, the interaction effect between relevancy and  religiosity indicate that this interplay combines to significantly affect the diagnostic efficacy of the ad including attitude toward the ad, attitude toward the brand, and purchase intentions for higher religiosity respondents under relevant conditions (Henley Jr, et al., 2009). The finding of this research corroborates Dotson and Hyatts (2000) findings. Dotson and Hyatt (2000) specifically studied the use of religious symbols as peripheral cues in advertising in a replication of the elaboration likelihood model (ELM). In ads for pet health insurance, the authors manipulated argument strength and the presence or absence of the Christian cross as a peripheral cue. Product category involvement and level of religious dogmatism were found to be related to attitude toward the ad, attitude toward the brand, and purchase intention, however, not in the expected directions. Low involvement subjects who were high in religious dogmatism had a less favorable attitude toward the brand and lower purchase intention when exposed to ads containing the cross. High involvement subjects who were also highly dogmatic had more favorable feelings toward the product when the cross was present in the ads. ELM suggests that the low involvement subjects would have responded more favorably  to the cue (Dotson Hyatt, 2000). P 2 Existing studies of advertising suggest that cultural values either influence the production and execution of advertising or are reflected in the content itself (Chang, et al., 2009). religious rooted aspect of culture directly or indirectly influence attitudes and behavior Islamic values and Advertising Rice/almousavi/lughmani/karandi/olayyen/malezi/keenan ramazan/ Muslims consider Islam to be a complete way of life (Kavoossi 2000, Lawrence 1998). Indeed, one of the characteristics that distinguish Muslims from followers of some other faiths is that the influence of religion is very clear in every aspect of the Muslims life (Rice Al-Mossawi, 2002). The Sharia is a comprehensive code governing the duties, morals and behavior of all Muslims, individually, and collectively in all areas of life, including marketing and commerce (Luqmani, Yavas and Quraeshi, 1987). It completely describes the values that Muslims should hold, such as truth, justice, honesty, social obligations, collective responsibility and the roles of men and women (Al-Olayan Karande, 2000). It is beyond the scope and scale of this study to discuss the whole characteristics of Islamic values. But we refer to some of which implies more attention in advertising industry. According to Islamic social philosophy all spiritual, social, political, and economic spheres of life form an indivisible unity that must be thoroughly imbued with Islamic values. This principle informs such concepts as Islamic law and the Islamic state and accounts for Islams strong emphasis on social life and social duties (Fam, et al., 2004). The Islamic law, Sharia, which sets all that one should do, derives from four main resources of Islamic teaching. These resources are Koran (Muslims holy book which is Gods wording), Sunnah (the divinely inspired conduct of the Prophet Mohammad), Aghl (reasoning), and Ijma (consensus of opinion) (Coulson, 1964, p. 55-59).(Al-Olayan Karande, 2000). Islam has not addressed many of modern phenomena such as marketing and advertising explicitly, but its comprehensive value system explicates should and shouldnt which consequently influences advertising content, execution and evaluation. In an attempt to relate basic Islamic values to advertising implications Rice and Al-Mousavi (2002) elucidated these values and their advertising implication. Some of these values which Muslims should follow are truth, honesty, politeness and social and collective obligations and responsibilities. Muslims should keep away from falsehood and deception everywhere in general and in trade and financial dealings with others in specific. They could not tell a lie and should avoid exaggeration. This suggests that advertisers should strive for excellence as an end in itself, in addition to communicating truthfully about products and services (Rice Al-Mossawi, 2002).Therefore Muslims process exaggerated messages in advertising as lie which intends to mislead them. Muslim activities are categorized as lawful (halal) and prohibited (haram) (Rice and Al-Mousavi, 2002) which constitute a system of values for assessing others speaking and behavior as well. Eating pork ,carrion, and carnivorous animals , gambling, drinking alcohol, nudity and idol worship (statutes inclusive) are prohibited (Chachu a, Kucharski, Luba, Ma achowska, Martinovski). Advertisements which portray some of these prohibited elements make people feel offended or be perceived as offensive. advertisement that ignore these implications will not be effective and have the adverse affect on the sale (Michell and Al-Mossawi, 1995). Regarding the globalized hegemonic content and form of advertisements which was somehow contrasting with Islamic values, Muslims tend to the negative evaluation of advertising. Research in Saudi Arabia has shown that over 70% of Muslim respondents think that advertising is a threat to culture of Islam (Al-Makaty et al., 1996). (Keenan Shoreh, 2000). In a global survey of attitudes towards advertising in 22 countries, conducted by the International Advertising Association in 1993,results indicated that: Egypt was the only market where respondents were consistently anti-advertising (Wentz, 1993, p 1, cited at Keenan Shoreh, 2000). Keenan and Shoreh (2000) conducted a research which shows that Muslims think that advertisements present western values and ignore Arab history and customs. Their investigation into the Egyptian main media (Al-Ahram) content in the period of 1975 to 1995 revealed that around 50 percent of items focusing on advertising had a negative, anti- advertising tone (Keenan Shoreh, 2000). According to Fam et.al (2004), Muslims found the advertising of gender/sex related products, social/political groups, and health and care products most offensive relative to the other three religions. Moreover, the religiously devout respondents were more likely to find advertising of gender/sex related products, health and care products, and addictive products more offensive than the less devout follower. (Fam, et.al, 2004). To overcome this shortfall, in addititon to further consideration of Islamic values, some advertisers utilized Islamic elements to produce a favorable feeling among Muslims. For example some advertisement utilized Quranic words to enhance the influence of the ad and make it more appealing to Muslim consumers. Examples are the words Bismillah (in the name  of God; a phrase used by Muslims before beginning any action) or Allahu akbar (literally, God is greater)(Rice Al-Mossawi, 2002). Luqmani et al. (1989) provide an example of a manufacturer of water pumps that uses a verse from the Quran in advertising: We made every living thing from water. In another example a distributor of Royal Regina honey capsules in Saudi Arabia successfully ran a contest that included a question on how many times bees are mentioned in the Quran, along with questions and information about the product (Luqmani, Yavas, Quraeshi, 1993). His work gives an evidence of the influence of Islam in advertising Authors also have reckoned that the most important Muslims religion characteristic is that the influence of religion is very clear in every aspect of live. This influence is fortified in some special time like Ramadan; the fasting month of Muslims. The month of Ramadan is the holiest time of the year in Islam. Fasting during Ramadan is one of the frameworks of Muslim life, along with faith in one God, prayer from the Koran five times daily, charity for those in need, and making the Hajj pilgrimage to Mecca. It entails a list of prohibitions between the hours  of sunrise and sunset. Beyond the fasting that is central to Ramadan, the entire month is a period of increased spirituality and religious contemplation for Muslims. As a result , this empowered spirituality affects the whole sphere of Muslims life including their consuming behavior and marketing communication. Keenan and Yeni (2003) compared ads run during Ramadan and those run during a non-Ramadan period in Egypt. Findings s how fewer ads during Ramadan, more emphasis on charity messages during Ramadan, and more conservatively dressed characters in ads during Ramadan. According to Keenan and Yeni (2003) advertisers intentionally tone down the way they present women in their commercials. This might be interpreted as a form of respect for the Islamic principles and values of Ramadan (Keenan Yeni, 2003). Representation of Hijab in advertisements In the symbolic space of communication, identities have to be constructed through language and pictures and cultural symbols of identity such as the hijab take on enormous significance (cf.Dholakia and Zwick, 2001; Schau and Gilly, 2003). Relogious symbols, notabely, take on a sacredness that gives them a very strong presence and power in many peoples daily lives. The wearing of religious dress and symbols is an important expression of an individuals religious identity. It may reflect the wearers understanding of the requirements prescribed in their tradition or their belief that wearing this form of dress or these symbols as a mark of their religious commitment helps to enhance their spiritual life. It may also reflect a desire publicly to affirm the identity to which these are linked. This interpretation and affiliation might emerge in information processing among Muslims when they encounter a message carrying this religious symbol. Hijab as a symbolic expression of Muslims clearly symbolizes a womans religious affiliation; it also shapes Muslim womens independent identities standards (Macdonaldi, 2006). Hijab , further to religious identification, functions to perform a behavior check, resist sexual objectification, afford more respect, preserve intimate relationships, and provide freedom (Anderson, 2007). According to Bullock (2000) Muslim women in west who cover their head, see hijab as a way of projecting a Muslim identity and refuting an imitation of the west. Frances controversial new law banning the overt display of religious symbols in school, directed at the wearing of the hijab, brings to the forefront the enormous contemporary significance of the veil as a historically and culturally constructed symbol of female Islamic identity (Zwick Chelariu, 2006). Westerners often regard the hijab as a symbol of backward cultural and gender politics and even fundamentalist extremism (Brenner, 1996)(Zwick Chelariu, 2006), but the practice of hijab among Muslim women is based on religious doctrine. Islam stresses that women should dress modestly and encourages women not to show too much of their bodies in public. Surat Al-Noor-Aih-31 in The Koran, the Muslims holy book addressed the issue of womens modesty by stating: And say to the believing women that they should lower their gaze and guard their modesty; that they should not display their beauty and ornaments except what ordinarily appear thereof that they should draw their veils over their bosoms and not display their beauty except to their husbands, their fathers (kaliny, 2008). Scholars have interpreted this Koran passage differently, but most scholars take this message to mean that women may show only their hands and face to men outside of their immediate family (Rice Al-Mossawi, 2002). The guidelines provided in the Koran might not be strictly followed in the contemporary Muslim countries. A range of practices exists among Muslims regarding the times and places -ranging from prayer only to all the time that women are expected to be veiled. This different perception influenced advertising industry among Muslims world. While in Saudi Arabia and Iran it is forbidden to show other than the above-mentioned body parts, in Dubai in United Arab Emirates, Turkey and Egypt, the most liberal outdoor advertising is presented in the European version (Karande and Kiran, 2000). In a content analysis of pan-Arab, Egyptian, Lebanese and Emirati magazine advertisements, Al- Olayan and Karande (2000) found that in 83 percent of Arabic advertisements showing women, they were wearing long clothing, compared to 29 per cent in US advertisements. Furthermore ,Arabic advertisements show women in advertisement if their presence relates directly to the product and if they are appropriately dressed, that is, wearing long dresses and a head covering that does not expose any hair (Al-Makaty et al. 1996). Luqmani et al. (1989) describe how, in Saudi Arabia, advertisers of cosmetics refrain from picturing sensous females. Instead, in typical advertisements (an example is the Dove cleansing bar), a pleasant-looking woman appears in a robe and headdress with only her face showing. In Malaysia, Islam also exerts great influence on advertising regulation. The Islamic principle of covering the aurat (i.e., private body parts) for women and the prohibition of using women as sex symbols in advertising are strictly enforced (Wah, 2006). For instance, the Malaysian advertising code stipulates that female models portrayed in advertising must be fully clothed up to the neckline. The length of the skirt should be below the knees. The arms may be exposed up to the edge of the shoulder without exposing the underarms (Advertising Code forTelevision and Radio, 1990).

Wednesday, November 13, 2019

Giving Universities the Business Essay -- essays papers

Giving Universities the Business "The business of America is business." Calvin Coolidge "To talk in public, to think in solitude, to read and to hear, to inquire and answer inquiries, is the business of a scholar." Samuel Johnson In the last ten years there has been a concerted movement in this country to re-design schools according to the Business Model--a movement which has recently gained an apparently unstoppable momentum. We hear continually of the university's need to open up "new markets," to learn new ways to "compete" and create new "customer bases"; simultaneously, we are bombarded with demands from the politicians and administrators who control our public funds to increase our "productivity" and "accountability." (1) Justifications for this evangelical urge are various, but usually take one of two forms: the Times Are Tough argument, which assumes that the traditional sources of university revenues (tuition and public funds) are "drying up," and that the logical substitute are Product Dollars, i.e., money "customers" will only spend for a "product" they have been convinced they either want or need; and the Schools Are Lazy argument, which assumes that universities are islands of idleness and inefficiency in the ocean of American business success, and that the missionaries from the business world can redeem our scholars by converting them to habits of rigor and accountability. Both of these models take their inspiration from the definitions of "business" which usually go something like "a commercial or industrial establishment where the demands of profit rule all other considerations." Interestingly enough, this and related definitions seem to assume "profit" can only be achieved through activitie s practical,... ...orgotten all about teaching: "... [the] culprit is 'process'--the belief that we can teach our children how to think without troubling them to learn anything worth thinking about." Quoted in Cultural Pedagogy: Art/Education/Politics, David Trend, Bergin & Garvey, New York, 1992. 3 As I know this figure will be greeted by some with skepticism,a more detailed breakdown of the average academic work week is available in the WWW document Work Load Figures. 4 Though it may finally be dawning on some that business does not equal efficiency and success when it comes to education, as with Baltimore's recent decision to terminate its contract with EAI. 5 For instance, the recent reorganization of GEDs was a perfect opportunity to negotiate a matching reduction in teaching load, from 4/4 to the much saner (and standard) 3/3. Was a single word spoken about such a "deal"? Giving Universities the Business Essay -- essays papers Giving Universities the Business "The business of America is business." Calvin Coolidge "To talk in public, to think in solitude, to read and to hear, to inquire and answer inquiries, is the business of a scholar." Samuel Johnson In the last ten years there has been a concerted movement in this country to re-design schools according to the Business Model--a movement which has recently gained an apparently unstoppable momentum. We hear continually of the university's need to open up "new markets," to learn new ways to "compete" and create new "customer bases"; simultaneously, we are bombarded with demands from the politicians and administrators who control our public funds to increase our "productivity" and "accountability." (1) Justifications for this evangelical urge are various, but usually take one of two forms: the Times Are Tough argument, which assumes that the traditional sources of university revenues (tuition and public funds) are "drying up," and that the logical substitute are Product Dollars, i.e., money "customers" will only spend for a "product" they have been convinced they either want or need; and the Schools Are Lazy argument, which assumes that universities are islands of idleness and inefficiency in the ocean of American business success, and that the missionaries from the business world can redeem our scholars by converting them to habits of rigor and accountability. Both of these models take their inspiration from the definitions of "business" which usually go something like "a commercial or industrial establishment where the demands of profit rule all other considerations." Interestingly enough, this and related definitions seem to assume "profit" can only be achieved through activitie s practical,... ...orgotten all about teaching: "... [the] culprit is 'process'--the belief that we can teach our children how to think without troubling them to learn anything worth thinking about." Quoted in Cultural Pedagogy: Art/Education/Politics, David Trend, Bergin & Garvey, New York, 1992. 3 As I know this figure will be greeted by some with skepticism,a more detailed breakdown of the average academic work week is available in the WWW document Work Load Figures. 4 Though it may finally be dawning on some that business does not equal efficiency and success when it comes to education, as with Baltimore's recent decision to terminate its contract with EAI. 5 For instance, the recent reorganization of GEDs was a perfect opportunity to negotiate a matching reduction in teaching load, from 4/4 to the much saner (and standard) 3/3. Was a single word spoken about such a "deal"?